Cricket is back with a vengeance on the idiot box. Media buyers estimate that due to hot new properties like the Twenty20, cricket will grab between 15 and 20 per cent of the Rs 8,000 crore likely to be spent on TV advertising in 2009 — the highest ever in this category.
Via BS
The former England fast bowler, who officially retires from professional cricket at the end of this season, said Yorkshire are keen for him to play Twenty20 cricket next year – as are several other first-class counties. Gough is also weighing up offers from the Indian Premier League, but has ruled out joining the rebel Indian [...]
CRICKET will take its next step towards the possibility of becoming an Olympic sport when it is discussed by chief executives from the 10 so-called Test-playing nations at an International Cricket Council meeting in Dubai.
Via Foxsports
Norman Arendse, the president of Cricket South Africa (CSA), has called for better regulation of Twenty20 cricket so that it doesn’t override other formats of the game. His comments come a day after ICC CEO Haroon Lorgat told Cricinfo the world body was re-thinking its own role in light of the proliferation of Twenty20 tournaments. [...]
The much-anticipated English Premier League will get underway in 2010, with two divisions made up of ten teams, after the ECB unveiled a radical shake-up of the domestic game following its board meeting at Lord’s. In a unanimous decision, the format that has been agreed upon will involve all 18 first-class counties, plus two overseas [...]